There is great potential for the appreciation of winter uniform

This winter is the coldest one, and the arrival of cold wave provides unlimited possibilities, which also drives the sales of down jacket. It is understood that many clothing stores have broken through the previous level of offline sales of down jackets alone.

Many anchors are even more happy. The down jacket that was once unpopular is now more "not worried about selling" in the live broadcast room. Now the domestic down jacket directly counterattacks in the live broadcast room, but why the domestic down jacket counterattacks? This is because the domestic down jacket is not only low in price, but also very good in quality. Before, foreign brands poured into China, and Chinese people liked foreign products in succession. Now consumers' consumption outlook has changed a little. Consumers pay more attention to the quality of clothes, and gradually realize the high quality and low price of domestic products.

Winter uniform

The demand of export market has rebounded. Driven by masks and other epidemic prevention materials, China's export competitiveness has been released, and the export scale has also been breaking new historical highs, while the textile industry has also seen backflow of orders, which reflects the strength of the domestic textile industry supply chain and industrial chain, and also reflects the practical results of China's textile industry's deep adjustment and improvement of development quality. These have also improved the export capacity of China's winter clothing. The demand for winter clothing has been upgraded to a higher level both at home and abroad.

During the 13th Five Year Plan period, the achievements of China's textile industry have made a qualitative leap. In terms of scale, at present, China's total fiber processing volume accounts for about 50% of the world's total, chemical fiber output accounts for about 70%, and the total export volume accounts for about one-third. The domestic textile and clothing market share has reached more than 80% in the domestic market. From the perspective of comprehensive capacity, China's textile industry chain has generally reached the international advanced or leading level in terms of categories, varieties, output quality, production efficiency, independent process technology and equipment, etc. This means that the quality of clothing in China is not only novel in terms of style, but also has a great guarantee in terms of quality. Now people are eliminating clothing quickly, and the value of second-hand winter clothing is even greater.

During the "Fourteenth Five Year Plan" period, China's economic development has also reached a higher level, and China's textile industry has also improved. It has further developed in terms of cutting-edge scientific and technological independent innovation, brand and fashion soft power, green development leadership, and international supply chain control. At present, China is also constantly recommending the intelligent development of the textile industry, creating new heights, and the clothing is not constantly produced and updated. The old clothes are becoming more and more, Resource recycling has also received greater attention here.

However, in the second half of 2020, the demand trend of China's down jacket market will recover. With the arrival of the cold wave and the promotion of the textile industry, winter clothing has a certain position both at home and abroad. For the class and village winter clothing, which is engaged in the used clothing industry, there is much to be done for the appreciation of winter clothing.